Santa Barbara is one of the most exciting and dynamic regions anywhere in the world. Each year, new vineyards, estates and projects pop up seemingly without end in this expansive yet pristine stretch of land that encompasses Santa Barbara County. The daring, innovative spirit embodied by the region’s young producers and a vast range of first-class sites creates conditions that are ideal for the production of distinctive, pedigreed wines of the highest level. Best of all, with few exceptions, these wines remain under the radar and very fairly priced relative to global peers.