Hopes and Dreams: Canon Chaigneau 1998-2019
BY NEAL MARTIN |
Since I began writing about Bordeaux, I have profiled practically every major Bordeaux estate on the Left and Right banks. Coverage tends toward the best-known names, since they garner the widest interest. These are properties that are generally able to weather the storm of the current pandemic. There is money in the bank. The brand will always be globally recognized. Négociants will still need to run a business and request allocations once this is over. And self-isolating at your pad down in Cap Féret isn’t so bad. Of course, I would not wish the predicament on anyone, but the truth is that the short- and long-term effects of COVID-19 are not evenly spread.
What if you are not a famous name?
What if you are one of thousands of Bordeaux estates fighting for recognition?
What if you are not located in the most prestigious appellation, but one oft overlooked?
What if, after months of searching and negotiating loans, you were on the cusp of acquiring your first property when COVID-19 reared its ugly head?
What then?
